Privacy Policy

Last updated: June 9, 2026

Legal Disclaimer

The information provided on this website is intended for general informational purposes and does not constitute legal advice. This Privacy Policy explains how AP MIAMI LUXURY ("Company," "we," "our," or "us") collects, uses, stores, and protects personal information obtained through our website and related services.

By accessing or using our website or services, you acknowledge and agree to the terms of this Privacy Policy. AP MIAMI LUXURY reserves the right to update or modify this Policy at any time, without prior notice. Any changes will become effective upon publication on our website. We encourage users to review this Policy periodically to remain informed.

Privacy Policy – Overview

At AP MIAMI LUXURY, privacy, discretion, and trust are integral to our premium service experience. We are committed to safeguarding personal information and handling data responsibly, transparently, and in accordance with applicable privacy standards.

This Privacy Policy outlines:

  • The types of information we collect
  • How and why we use that information
  • How we protect your data
  • Your rights and choices regarding your personal information

1. Information We Collect

Personal Information

We may collect personal information that you voluntarily provide when interacting with our website or services, including but not limited to:

  • Full name
  • Email address
  • Phone number
  • Billing and payment details
  • Identification and verification information required for reservations
  • Reservation and service-related details

Providing this information is necessary to process requests, confirm eligibility, and deliver our services.

Non-Personal Information

We may also collect non-personal or technical information automatically, such as:

  • IP address
  • Browser type and device information
  • Website usage data and interaction patterns
  • Cookies and similar technologies

This data helps us improve website performance, security, and user experience.

2. Use of Information

The information we collect is used for legitimate business purposes, including:

  • Processing reservations and payments
  • Verifying client eligibility and identity
  • Communicating regarding bookings, services, and support inquiries
  • Improving our website, services, and customer experience
  • Maintaining security and preventing fraud
  • Sending service-related updates or, where permitted, promotional communications

You may opt out of marketing communications at any time by following the instructions provided in such messages.

3. Cookies and Online Technologies

Our website may use cookies and similar technologies to enhance functionality, analyze traffic, and personalize user experience. You may adjust your browser settings to refuse cookies; however, certain website features may be limited as a result.

4. SMS, WhatsApp & Communications Privacy

Transactional Messages: When you provide your phone number and make a reservation, you consent to receive transactional SMS/WhatsApp messages (confirmations, pickup instructions, reminders, payment notices). These are sent to complete your rental.

Promotional Messages: If you check the SMS marketing consent box, we may send promotional offers and new vehicle announcements. You receive no more than 2 promotional messages per month.

Opt-Out: Reply STOP to any message to opt out of promotional SMS. Transactional messages for active rentals may continue. Reply HELP for support.

Message Rates & Liability: Message and data rates may apply based on your carrier's plan. AP Miami Luxury does not charge additional fees for SMS. Carriers are not liable for delayed or undelivered messages. Full SMS terms: SMS Messaging Program Terms.

WhatsApp: We use WhatsApp for customer inquiries and support. Messages are sent via WhatsApp's secure servers.

5. Data Sharing and Disclosure

No Sharing of Mobile Information: We do not share, sell, or otherwise provide your mobile phone number or messaging consent information to any third parties or affiliates for marketing or promotional purposes. All other categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

AP MIAMI LUXURY does not sell or rent personal information to third parties.

We may share information only in the following circumstances:

  • With trusted service providers who assist in operating our business, subject to confidentiality obligations (including Twilio for SMS/WhatsApp delivery, Stripe for payment processing, and Firebase for data storage)
  • When required by law, legal process, or governmental request
  • In connection with a corporate transaction, such as a merger, acquisition, or asset sale
  • To protect the rights, safety, and property of the Company, its clients, or others

All disclosures are made in a manner consistent with this Privacy Policy.

5. Data Security

We implement reasonable administrative, technical, and organizational safeguards designed to protect personal information from unauthorized access, misuse, loss, or disclosure.

While we strive to protect your data, no method of electronic transmission or storage is completely secure. Accordingly, absolute security cannot be guaranteed.

7. Data Retention

We retain personal information based on necessity and applicable laws:

  • Active Rental Data: Retained during and 7 years after rental (for audits, disputes, tax compliance, statute of limitations)
  • Account Data: Retained while account is active; 2 years after account closure
  • SMS Opt-Out Lists: Retained for at least 5 years to comply with TCPA requirements and prevent violations
  • Chat History (WhatsApp/Web): Retained for 1 year for support and dispute resolution; then deleted or anonymized
  • Analytics Logs: Retained for 1 year; then anonymized or deleted
  • Payment Records: Retained per PCI-DSS and tax law (up to 7 years)

You may request deletion of your account data at any time, subject to legal hold obligations (e.g., active disputes, traffic violations, unsettled payments). We will delete retained data upon your request where legally permitted.

8. Your Rights and Choices

California Residents (CCPA/CPRA)

  • Right to know what personal information is collected, used, and shared
  • Right to delete personal information (subject to legal holds)
  • Right to correct inaccurate personal information
  • Right to opt-out of "sale" or "sharing" of personal information (we do not sell data; we limit sharing as described)
  • Right to limit use of sensitive personal information
  • Non-discrimination: We do not discriminate against you for exercising these rights

Exercise your rights by emailing info@apmiamiluxury.com. We respond within 45 days.

GDPR Rights (EU/UK/Switzerland Users)

  • Right to access your personal data
  • Right to rectification (correction) of inaccurate data
  • Right to erasure ("right to be forgotten")
  • Right to restrict processing
  • Right to data portability (receive your data in a portable format)
  • Right to object to processing
  • Right to withdraw consent anytime

Exercise your rights by emailing info@apmiamiluxury.com. We respond within 30 days.

All Users

  • Right to opt-out of marketing communications anytime (reply STOP to SMS or unsubscribe from email)
  • Right to access this Privacy Policy and our Cookie Policy

9. Minors' Privacy

AP MIAMI LUXURY does not knowingly collect personal information from individuals under the age of 18. If we become aware that such information has been collected unintentionally, appropriate steps will be taken to delete it.

10. International Users

If you access our website from outside the United States, you acknowledge that your information may be processed and stored in jurisdictions with different data protection standards. We take reasonable steps to ensure appropriate safeguards are in place.

11. Governing Standards

This Privacy Policy is governed by applicable privacy and data protection principles and is intended to align with recognized national and international standards.

12. Contact Us

For questions regarding this Privacy Policy or our data practices, please contact AP MIAMI LUXURY through the communication channels provided on our website:

Email: info@apmiamiluxury.com
Phone/SMS: +1 (786) 733-9456
Discretion. Transparency. Trust.